1967 Cadillac EldoradoGERALD´S CADILLACS - NEWS

PHOTOSHOOTING WITH MY 1974 CADILLAC

My wife shot a couple of great new pictures of my 74 Coupe deVille today. We mainly used available lights, a small drone and a small photoflash to light the car. No photoshop - no filters - the pictures are basically straight out of the camera!
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My wife at work :-)
More pictures can be found here.

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PHOTOSHOOTING FOR AN AUSTRIAN CLASSIC CAR MAGAZINE

The Austrian classic car magazine “Austro Classic” is planning a story about Cadillacs in one of their future issues and asked me if it would be possible to photograph some of my cars. Wolfgang Buchta and his wife came over for a visit and they took a lot of pictures of my 67 Eldorado and my 78 Eldorado.
I’m looking forward to their story.

IMG_2425The two photographers and editors at workIMG_2428

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PHOTOSHOOTING WITH MARILYN

My wife and I were asked to photograph a very special Cadillac in Graz/Austria. Its a super nice 1959 Cadillac Eldorado Seville which is allegedly linked to Marilyn Monroe. (no hard proof or documents - the story came from a previous owner). My friend Christian is the owner of this beautiful car, and as he got a 1959 Cadillac Eldorado Biarritz just recently, he wants to sell the Seville as he cant keep them both. If you are interested in owning a great 1959 Eldorado Seville just contact me

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SEASONS GREETINGS 2017


For a few years now it's a tradition to shoot a card with one of my cars for the annual season´s greetings. This year my 1967 Cadillac Eldorado made it on our card.
All the best to the visitors of my website!

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My lovely little family.

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SEASONS GREETINGS 2016

For a few years now it's a tradition to shoot a card with one of my cars for the annual season´s greetings. This year my 1978 Cadillac Eldorado Biarritz made it on our card.
All the best to the visitors of my website!

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My lovely little family

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Behind the scenes ;-)

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My son Elliot - Behind the scenes ;-)

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PHOTOSHOOTING WITH THE 58 ELDORADO SEVILLE

When we did the test of the Driving Tour for the Cadillac BIG Meet just recently, I did not have a Cadillac with me, as the weather forecast was not too good. Today after work I wanted to test the steep mountain we are planning to drive up on the upcoming tour with an older Cadillac. So I hoped into the 58 and drove up the mountain just before sunset. Luckily I had a camera with me and I could snap a couple of nice pictures up on the mountain - right after the sun had set.
The 58 made the hill climb without any problem. Here are 3 pictures I shot - you can find the rest of the pictures here:
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PHOTOSHOOTING WITH THE 78 ELDORADO

My 78 Eldorado Biarritz is a low mileage all original car with only 11k miles on the odometer. My plan is to not drive it more than 100 miles a year. This evening I had a very nice cruise with my wife and luckily we brought our camera with us and snapped a couple of very nice pictures during sunset. You can find the whole gallery by clicking here. Here are 2 previews.
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PHOTOSHOOTING WITH THE FLEET

In 2002 we shot a “selfie“ on black and white film with my first two Cadillacs. Today - 13 years later - we recreated the picture on exactly the same location. Some things have changed over the years…
It took me quite a while to drive all the cars to the location and park them, as only 3 of them live in
the big garage in the picture…

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A lot of things have changed during the last 13 years.

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Our 1976 AMC Pacer is missing in this picture as it does not run at the moment.

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HAUS OF HOT ROD PHOTOSHOOTING WITH A 1935 LASALLE

Sepp Weinzetl is very well known in Europe for his incredible Hot Rod creations. His "Haus of Hot Rod" is home to an amazing collection of super rare speed parts, engines, cars and Automobilia. It´s the coolest place in Austria.
He also owns some amazing Cadillacs and now he found a 1935 LaSalle that he literally pulled out of a barn a week ago.
So we had to go there and take a couple of pictures of his newest acquisition.
You can find the resulting 22 images from the shooting in this gallery.
Thanks Sepp for the cool photo shooting.

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A look behind the scenes of the photo shooting. My wife is the photographer, while Sepp helped with holding the flash light.
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A 1935 LaSalle Convertible which came out of a barn.
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In front of the "Haus of Hot Rod"

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Photoshooting in the garage

We recently got some new flash equipment for our photographic business and did a nice test photo shooting with my beautiful wife and my cars.

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1932 LaSalle Photoshooting

My wife Afra and I were asked to do a photo shooting with a very special car for a friend. It's a 1932 LaSalle which was converted into a tow truck sometimes in the 1950s and used as a race track tow truck.
Of course we loved this shoot very much and took some very nice pictures of the car and the owner. The owner will start to restore the car back to its original condition as a roadster in the near future.
The owner was so kind to let me drive his car. It was a completely new experience for me to drive such a prewar car. Great!
Some of the resulting images can be found here.


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The very rare 1932 LaSalle

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It´s still a very agile car despite its age.

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Another Hotrod photoshooting with PinUp girls

As my wife is a professional photographer and I sometimes work as her assistant, I had the pleasure to do a very special photo shooting with her for her portfolio. We shot our friend Bernds fantastic new Plymouth Hotrod which he had just finished. He also booked 2 attractive PinUp models to spice things up a little bit ;-)
The shooting was done in Bernds shop which is the cleanest shop I have ever seen. His paint work is spectacular.
The pictures came out great - below you can view one of them. The rest can be found on our professional photographic website.
Great car and pretty girls!


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My wife Afra and the model at work with her good old Hasselblad 6x6 medium format camera

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My wife and the model at work.

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one of the resulting pictures

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New pictures of my Mark III online

We finally found the time to scan the 3 rolls of film my wife shot of my Mark III a couple of weeks ago with her good old analog Hasselblad camera on Fuji slide film.
You can find them in the 1971 Continental Mark III image gallery. Enjoy! Below you can see two sample images out of the gallery...

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in the garage
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long time exposure at night

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Mark III Photoshooting

My wife and I did a quick photo shooting of the Mark III today. As we shot the pictures on good old analog medium format slide film it will take a while to have the film developed and scanned. I will post the pictures here as soon as they are available. Below you can see a few digital ones we also shot.


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My wife Afra with her good old analog Hasselblad camera

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Little Elliot with his mom
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The Mark III
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Rear view
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What a nice interior!

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A Photoshooting with my Cars

We had a short photo shooting with my cars today. My wife shot a roll of good old medium format slide film through her good old Hasselblad camera. You can find the image gallery with the best pictures from this shooting here. Not in the pictures is my AMC-Pacer which is not running at the moment.


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Seen from the roof top of the garage
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Most of my American cars in front of the garage...
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A Photoshooting with my Cars

We had a short photo shooting with my cars today. My wife shot a roll of good old medium format slide film through her good old Hasselblad camera. You can find the image gallery with the best pictures from this shooting here. Not in the pictures is my AMC-Pacer which is not running at the moment.


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Seen from the roof top of the garage
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Most of my American cars in front of the garage...
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A picture of my 67 Deville made it on the cover of a hardrock EP

It looks like that pictures I, or my wife made from my Cadillacs, seem to be pretty popular by music bands. Another picture of ours made it on the cover of a CD. It`s an EP called “Road Rash“ by the hardrock band “CornFed Bruiser“

CornFed Bruiser is a four-barrel, full-throttle rock and roll flame-thrower out of Cedar Rapids, Iowa.Congealed from the primordial ooze of the underground dirt-rock scene, the Bruiser combines heavy riff-driven guitars and fat grooves, topped-off by a soul-shredding vocal.Late 2010, CornFed Bruiser set out to record its first EP entitled “Road Rash” scheduled to be released early 2011. Feature tracks “Road Rash” and “Fu Man” are just two of the tracks that define a new sound with an old school vibe.

With a beautiful Cadillac like this on the cover nothing can go wrong ;-) I think it is about the 6th picture that made it on a cover of a CD which I´m all proudly displaying in my garage.

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A photoshooting with the family

My wife and I used one of the last beautiful evenings this year for a photo-shooting before the 67 DeVille goes back into storage. We took our baby son Elliot with us to get some nice pictures with him, his mom and the 67 DeVille.
Click on the image below to go to the photo gallery with more pictures.


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1967 Cadillac DeVille Convertible
Afra with Elliot

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A photoshooting with the 1967 Eldorado

As we are having an extremely rainy spring and summer here in Austria at the moment, my wife and I used one of the very few sunny evenings so far to go for a photoshooting with the 1967 Eldorado.
Afra used her old trusty Hasselblad camera which, even in the digital area, is better than any new camera, and shot a roll of good old black and white film and another roll of color slide film. She now scanned the films and the results can be seen here!

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At the photoshooting with the light meter
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Afra giving her best to avoid any reflections in the chrome
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the sun is setting
My 67 Eldorado
click on the image to see all the images from this shooting

click on the image to see all the images from this shooting

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A night photoshooting with the 67 DeVille

My wife and I had a great night shooting with my 1967 DeVille. She took some brilliant pictures with her Hasselblad 6x6 camera. The pictures were shot on good old Fuji Provia slide film and scanned afterwards.
I also took some "making of" pictures of her in action.
Click on the image below to go to the gallery with all the pictures.

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The first pictures of all 3 Cadillacs side by side

Today I took the first picture of all 3 Cadillac side by side in front of the garage. Unfortunately it was shot a little too late as the sun already set. Will try another time again.



The Cads lined up

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The last cruising and photo session this year

Today was the last evening before I´ll put the 58 into winter storage and return the license plates until next May. As it was a picture perfect evening with a great sunset I wanted to shoot some nice pictures. Unfortunately my wives Hasselblad camera quit working during the shooting and so I could mainly only shoot digital images.
More of them can be found here.

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New Gallery added

I added a new gallery to my website with the best pictures we shot at our many cruising nights this summer. It will be constantly updated with new images as they come in. Take a look here!

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Two new pictures of my 67 added

Last evening I shot some more images in my garage.
I´ve added 2 images of the 67 in the new garage to the 67´s image gallery.

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Another Photoshooting with the 58

As weather was really fine I took the 58 out for a little photoshoot yesterday evening.
You can find all the pictures in the 58´s image gallery.
Here is only a little preview:

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A photosession with the 58 - Tires balanced

As we spent a couple more days in Vorarlberg at my in-laws after the show in Dornbirn, we had a nice photo shooting at the shores of the Rhein River today.

You can find the gallery of the first digital images here - the ones we shot on medium format slides will follow sometime next week.

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This morning I drove the car to a tire shop to have the front tires balanced. As it turned out they needed a couple of weights...


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Cruising with some Friends

This evening I met some friends and we had a photo session on the parkdeck of the local shopping mall.
All the pictures can be found here.

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